Motilal Oswal''s Latest Brand Film Shows How Experience Builds Expertise

The brand film has been conceptualized in-house by Motilal Oswal.

Mumbai, Oct 10, 2022: Building on the ''Think Equity. Think Motilal Oswal''s positioning of an ''equity investing expert''; Motilal Oswal Financial Services Ltd (MOFSL) has launched a new brand campaign. The essence of the campaign is based on the premise that expertise cannot be built overnight; it needs experience. With over 35 years of equity investing experience, Motilal Oswal has been through the various contours and phases of the stock market. These experiences have helped us develop equity investing expertise for investors to profit from.

In terms of execution, the signature Motilal Oswal audio track has been used for brand recall. Another unique execution approach we leveraged was using international talent from Japan and China that were directed remotely to give the film a unique flavour.

Speaking on the film, Varun Mundra (Vice President, Brand & Product Marketing said), "Motilal Oswal as a brand has stood strong for over the last three decades, experienced market more closely, been through various contours and phases of the stock market. This experience has been the cornerstone of our equity investing experience. With this film, we wanted to show people from everyday life who have developed expertise in what they do based on years of experience."

The campaign is released on TV, digital and social media.

Link : https://youtu.be/yJJZSp_y1aI

Brand Name: Motilal Oswal Financial Services
Brand Team:
- Varun Mundra, Vice President, Brand & Product Marketing
- Adrija Das, Senior Manager
- Prachi Hadkar, Manager
- Shivkumar Dhanashri, Manager
- Prachi Pitale, Assistant Manager
Consultant: Ramnik Chhabra, Founder, The Sweet Spot

Production House: Aseem Latkar

For further details contact:

Rohini Kute
Head, Corporate Communication,
Motilal Oswal Financial Services
Mail: rohini.kute@motilaloswal.com

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Motilal Oswal Financial Services Limited. (MOFSL) Member of NSE, BSE, MCX, NCDEX - CIN no.: L67190MH2005PLC153397

Registered Office Address: Motilal Oswal Tower, Rahimtullah Sayani Road, Opposite Parel ST Depot, Prabhadevi, Mumbai-400025; Tel No.: 022 - 71934200 / 71934263;Website www.motilaloswal.com. Correspondence Office Address: Palm Spring Centre, 2nd Floor, Palm Court Complex, New Link Road, Malad (West), Mumbai- 400 064. Tel No: 022 7188 1000. Registration Nos.: Motilal Oswal Financial Services Ltd. (MOFSL)*: INZ000158836 (BSE/NSE/MCX/NCDEX);CDSL and NSDL: IN-DP-16-2015; Research Analyst: INH000000412. BSE Enlistment number: 5028. AMFI Registered Mutual fund Distributor and SIF Distributor: ARN 146822. APMI: APRN00233; Insurance Corporate Agent: CA0579 .Motilal Oswal Asset Management Company Ltd. (MOAMC): PMS (Registration No.: INP000000670); PMS and Mutual Funds are offered through MOAMC which is group company of MOFSL. Motilal Oswal Wealth Management Ltd. (MOWML): PMS (Registration No.: INP000004409) is offered through MOWML, which is a group company of MOFSL. Motilal Oswal Financial Services Ltd. is a distributor of Mutual Funds, PMS, Fixed Deposit, Bond, NCDs, Insurance Products, Investment advisor and IPOs.etc. *Research & Advisory services is backed by proper research. Registration granted by SEBI, enlistment as RA with Exchange and certification from NISM in no way guarantee performance of the intermediary or provide any assurance of returns to investors.. Please read the Risk Disclosure Document prescribed by the Stock Exchanges carefully before investing. There is no assurance or guarantee of the returns. #Such representations are not indicative of future results. Investment in securities market are subject to market risk, read all the related documents carefully before investing. Investments in debt securities/ municipal debt securities/ securitised debt instruments are subject to risks including delay and/ or default in payment. Read all the offer related documents carefully. Details of Compliance Officer: Name: Neeraj Agarwal, Email ID: na@motilaloswal.com, Contact No.:022-40548085. Customer having any query/feedback/ clarification may write to query@motilaloswal.com. In case of grievances for services like Stock Broking, Research Analyst or any other services rendered by Motilal Oswal Financial Services Limited (MOFSL) write to grievances@motilaloswal.com, for DP to dpgrievances@motilaloswal.com

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